Built for US Creators, Businesses and Brands
TikTok video strategy looks different depending on who is using the account. A creator in Los Angeles may be building content around entertainment, beauty, fashion or fitness. An ecommerce brand in New York may use TikTok to demonstrate products and support launches. A local business in Miami, Houston, Dallas, Chicago or another US market may use video to show services, projects and real business activity. An agency may manage several client campaigns with completely different video goals. That means your Views strategy should fit the content.

Creators
Support videos that best represent your niche, personality or expertise.
Ecommerce Brands
Focus on product demonstrations, launches and priority campaign content.
Local Businesses
Use Views around videos showing real services, locations, projects and products.
Agencies
Choose View quantities according to individual client videos rather than using one package everywhere.
Established Brands
Put more visible attention behind priority videos while continuing your wider TikTok strategy.
Views can support presentation. The video behind the number still needs a reason to be watched.









