Choose Facebook Page Likes Around the Canadian Page You Are Building
Page Likes are a Page-level metric, so the useful starting point is the business, creator or organization represented by that Page. A Canadian local business may use Facebook for customer updates and community visibility. An ecommerce company may use it for product launches and promotions. A service company may show completed work. A creator may publish longer-form updates alongside other social channels. An organization may use the Page around events and community communication. Choose a Page Like quantity in the context of the Page that exists today rather than treating every account as if it has the same audience, history and purpose.

Local Businesses
Support a Page potential customers may check while researching services, locations and recent activity.
Ecommerce Businesses
Use Facebook alongside genuine products, launches and seasonal campaigns.
Service Businesses
Build the Page around real expertise, projects, services and customer information.
Creators
Support Page presentation while continuing genuine publishing and audience communication.
Organizations
Use Facebook around real events, updates and useful community information.
Established Brands
Keep Page Likes in context with wider advertising, content and customer activity.
Page Likes can strengthen one visible Page metric. The organization and content behind that number give it context.










